News & Updates

Brau Bros. & The Amazing Story of Improved Fixed Cost Absorption

braubrothers.jpgHere’s a Brau Bros. update from the most recent Brau Bros. newsletter.  I made selective edits to the content for space reasons.  Enjoy!

The newest Single Batch Series Beer is just about done.  We will announce it via this newsletter first, probably later this week.  This beer will be very different than anything we’ve brewed so far.  We hope to have it on store shelves and on tap late Feb.

I haven’t updated the website very often lately and I apologize for that.  We are in the process of a total renovation of the website, with many more bells and whistles.  When the new website launches, we will begin taking reservations for organized and regular tours.  Which reminds me, the gift shop is also being renovated with much more swag, glassware, and cool Brau stuff.  I think it’s the first gift shop in Lucan. 

We hope to begin digging the brewery’s own pond within the next month.  We need help naming it.  Any ideas would be appreciated.  This pond will be used for irrigation of our hopyard and general overall beautification purposes.  If you haven’t been out to visit, I hope you will.

Early plans are being made for a festival in Lucan – including events at the brewery – for June 6.  Consider this your “Save the Date” thingy.  Details will follow.

I’m going to be in Iowa this week meeting beer drinkers and collecting feedback.  I’ll be riding along with reps from Glazers of Iowa and hope to visit as many retailers as possible.  Wednesday night I’ll be at Old Chicago in Ames to talk and share some pints.  I’ll talk about the beers and of course answer any questions. 

Finally – and this is big news – we are happy to announce that we will actually be LOWERING our prices this year!  We can do this for two reasons:  First, lower energy costs in combination with our increasing scale have reduced our packaging costs.  Second, we’ve been successful in leveraging our hop costs with the establishment of the hopyard.  What this means is lower prices passed on to beer lovers!